{
  "name": "Vitamin D 5,000 IU Label Census and Cost per Dose",
  "license": "https://creativecommons.org/licenses/by/4.0/",
  "attribution": "Verified Supplement Data, https://verifiedsupplementdata.com/vitamin-d/5000-iu/",
  "dateModified": "2026-09-18",
  "methodology": "labels sold as vitamin D (isPrimary) with a vitamin-D row; IU = row quantity, mcg x 40; era = DSLD entry date. Every figure was recomputed in two halves split by label-id parity; figures that did not agree within 8 points (shares) or 25% (medians) are not published.",
  "labelCensus": {
    "source": "NIH Dietary Supplement Label Database",
    "sourceUrl": "https://dsld.od.nih.gov/",
    "retrievedOn": "2026-08-27",
    "fullLabelsReadOn": "2026-09-18",
    "labelsRetrieved": 948,
    "labelsSoldAsVitaminD": 583,
    "labelsWithDose": 573,
    "brands": 191,
    "medianIuPerServing": 1000,
    "exactly5000IuPct": 16.6,
    "exactly1000IuPct": 19.7,
    "exactly2000IuPct": 16.4,
    "exactly10000IuPct": 3.5,
    "above4000IuUlPct": 22.9,
    "byEntryEra": {
      "2010-2015": {
        "n": 133,
        "exactly5000IuPct": 5.3,
        "aboveUlPct": 9
      },
      "2022-2023": {
        "n": 118,
        "exactly5000IuPct": 23.7
      },
      "2024-2026": {
        "n": 99,
        "exactly5000IuPct": 21.2,
        "aboveUlPct": 28.3
      }
    },
    "labelsAt5000Iu": {
      "n": 95,
      "readInFull": 95,
      "withK2Pct": 15.8,
      "tabletPct": 20,
      "uspStatementPct": 13.7,
      "askPhysicianDirectionPct": 48.4,
      "oneUnitOnceDailyPct": 92.6
    },
    "validation": {
      "method": "split-half by DSLD label-id parity; shares within 8 points, medians within 25%",
      "checked": 21,
      "held": 17,
      "failed": [
        "5,000 IU labels that are softgels",
        "5,000 IU labels that are capsules",
        "5,000 IU labels with an oil carrier",
        "5,000 IU labels directing \"with a meal\""
      ]
    },
    "notPublished": [
      "5,000 IU labels that are softgels",
      "5,000 IU labels that are capsules",
      "5,000 IU labels with an oil carrier",
      "5,000 IU labels directing \"with a meal\""
    ]
  },
  "costPerDose": [
    {
      "name": "NatureWise Vitamin D3 5000 IU in Olive Oil (360 mini softgels)",
      "brand": "NatureWise",
      "iuPerServing": 5000,
      "servingSize": "1 mini softgel",
      "servingsPerContainer": 360,
      "priceUsd": 14.99,
      "priceVerifiedOn": "2026-09-18",
      "costPerDoseUsd": 0.042,
      "withK2": false,
      "certification": "NSF Contents Certified",
      "nihDsldId": null,
      "availability": "ok"
    },
    {
      "name": "NOW Foods Vitamin D3 5000 IU",
      "brand": "NOW Foods",
      "iuPerServing": 5000,
      "servingSize": "1 softgel",
      "servingsPerContainer": 240,
      "priceUsd": 11.97,
      "priceVerifiedOn": "2026-09-17",
      "costPerDoseUsd": 0.05,
      "withK2": false,
      "certification": "None",
      "nihDsldId": null,
      "availability": "ok"
    },
    {
      "name": "Sports Research Vitamin D3 5000 IU with Coconut Oil (360 softgels)",
      "brand": "Sports Research",
      "iuPerServing": 5000,
      "servingSize": "1 mini softgel",
      "servingsPerContainer": 360,
      "priceUsd": 18.95,
      "priceVerifiedOn": "2026-09-18",
      "costPerDoseUsd": 0.053,
      "withK2": false,
      "certification": "Non-GMO tested",
      "nihDsldId": null,
      "availability": "ok"
    },
    {
      "name": "Nutricost Vitamin D3 5,000 IU (240 softgels)",
      "brand": "Nutricost",
      "iuPerServing": 5000,
      "servingSize": "1 softgel",
      "servingsPerContainer": 240,
      "priceUsd": 12.95,
      "priceVerifiedOn": "2026-09-18",
      "costPerDoseUsd": 0.054,
      "withK2": false,
      "certification": "None stated (third-party tested claim)",
      "nihDsldId": null,
      "availability": "ok"
    },
    {
      "name": "Nature's Bounty Vitamin D3 5000 IU (240 softgels)",
      "brand": "Nature's Bounty",
      "iuPerServing": 5000,
      "servingSize": "1 softgel",
      "servingsPerContainer": 240,
      "priceUsd": 14.31,
      "priceVerifiedOn": "2026-09-18",
      "costPerDoseUsd": 0.06,
      "withK2": false,
      "certification": "None",
      "nihDsldId": null,
      "availability": "ok"
    },
    {
      "name": "Nature Made Vitamin D3 5000 IU",
      "brand": "Nature Made",
      "iuPerServing": 5000,
      "servingSize": "1 softgel",
      "servingsPerContainer": 180,
      "priceUsd": 19.57,
      "priceVerifiedOn": "2026-09-17",
      "costPerDoseUsd": 0.109,
      "withK2": false,
      "certification": "USP Verified",
      "nihDsldId": null,
      "availability": "ok"
    },
    {
      "name": "Nutricost Vitamin D3 5000 IU + K2 100 mcg MK-7 (120 softgels)",
      "brand": "Nutricost",
      "iuPerServing": 5000,
      "servingSize": "1 softgel",
      "servingsPerContainer": 120,
      "priceUsd": 14.95,
      "priceVerifiedOn": "2026-09-18",
      "costPerDoseUsd": 0.125,
      "withK2": true,
      "certification": "None stated",
      "nihDsldId": null,
      "availability": "ok"
    },
    {
      "name": "Sports Research Vitamin D3 + K2 (5000 IU + 100mcg MK-7)",
      "brand": "Sports Research",
      "iuPerServing": 5000,
      "servingSize": "1 veggie softgel",
      "servingsPerContainer": 120,
      "priceUsd": 38.4,
      "priceVerifiedOn": "2026-09-17",
      "costPerDoseUsd": 0.32,
      "withK2": true,
      "certification": "Non-GMO Verified, Vegan",
      "nihDsldId": null,
      "availability": "ok"
    }
  ]
}